Once consumers completed registration, they were prompted to add the digital punch card to their mobile wallets. Consumers then uploaded receipts with participating Eggland’s Best products.

This campaign was promoted on social channels, at select retail locations nationwide, and on the Eggland’s Best Promotions Page as an always available offer (https://www.egglandsbest.com/promotions/loyalty-card).

By leveraging mobile technology, we made it easy for consumers to participate and save. No extra steps, just a quick receipt submission after their purchase to earn a punch before they exit the store.